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Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand new volume that reframes the lessons of The Tipping Point in a startling and revealing light.
Why in the late 1980s and early ’90s did Los Angeles become the bank robbery capital of the world? What is the Magic Third and what does it have to do with racial equity? What do big cats and clusters of teen suicide have in common? These are just some of the questions Malcolm Gladwell addresses in this provocative new work, which revisits the phenomenon of social epidemics and examines the ways in which we have learned to tinker with and shape the spread of ideas, viruses, and trends—sometimes with great success, sometimes with disastrous consequences.
"For years I have used Operation World to pray for people in every tongue, tribe and nation. Operation World is a time-honored and well-tested global manual of prayer that will provide you with everything you need to bring the nations of the world before the throne of God. It will expand your heart, vision and passion for the peoples of the world and God's deep desire to reach those in the darkest corners with his help and hope."
"Outside of the Bible, no book has had a greater practical impact on my personal prayer life than Operation World. God has used this book to open my eyes and the eyes of the church I pastor to the needs of the world and the greatness of the God who desires to make his glory known in the world. I eagerly welcome this new edition and wholeheartedly recommend it."
"In the world of missions, I know of nothing more significant than Operation World, when it comes to learning about the need, opportunity and prayer points for world evangelism."
"A veritable source of mission information about the status of the remaining task and a tool that brings together in one volume detailed update that inspires passion for the unreached and stirs up hearts to intercede."
"An invaluable source of background information on every country we work in . . . . It has provided an objective platform of information that combines well with our own experiential perceptions in the task of strategic planning."
"The scope and thoroughness of the research done by Jason Mandryk and his colleagues is truly commendable."
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Visionary, Global Strategist, Catalyst, Consultant, Thought Leader, Researcher, Missiologist, Professor, and Author
For 35 years, he has worked globally with over 1,800 churches/ministries from 75 denominations conducting research, consulting, and strategy in the areas of church planting, movements, city reaching, diaspora peoples, and unreached people groups. He has taken over 28,000 people on a Discover Your City Tour in different U.S. cities. John is the creator of the “Circle of Significance” for world missions strategy. He has also taught college and graduate courses for 24 years. He is the author of the CityView Report book now in its 17th Edition and he has several other published papers and articles. He holds four degrees.
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